Real Madrid secure mega £70M deal with Taiwan's BenQ
Real Madrid have reportedly clinched a mega sponsorship deal with Taiwanese mobile phone giants BenQ.
Real Madrid have reportedly clinched a mega sponsorship deal with Taiwanese mobile phone giants BenQ.
The shirt sponsorship is said to be worth a staggering £70 million over five seasons and is greater than the previous agreement with Siemans, which was worth £12 million-a-season.
The deal is also part of Real president Florentino Perez's ambition to build his club's brand name throughout the Far East.